I normally don’t wear a lip product everyday, but when I do, I prefer one that is darker because I am so pale. As far as brand and the product, I prefer NYX Liquid Suede. They are lip creams that aren’t tacky in any way and they are nice and hydrating. They are so pigmented and lightweight on the lips. There are so many colors to choose from and they are all stunning. They run for about $7.99 I think.